This survey is now closed. Our team is busy crunching through all your responses — look out for the full results in the coming weeks!
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Share your voice in our study
on
The
Travel Creator Economy in 2026.
Let’s create better together.
With so few industry standards for creators and the travel industry it can be difficult to navigate this collaborative world. This global study, supported by Stay22 and our partners, aims to better understand each side — so creators and suppliers can build more successful partnerships and get higher return on their collaborations.
Enter for a chance to win one of five $100 and $50 Gift cards, Global Plaza Premium Lounge Passes, Travel Massive Premium Memberships, plus more (details below)
Do you represent a travel company?
Destination Marketing Organizations (DMOs), PR Agencies, Marketing and Influencer Relations, Hospitality & Accommodation, Transportation, Tours and Experiences, and businesses that work with travel creators.
- 👍 What’s a fair price for creator collaborations?
- 🤝 What is a fair trade for services exchange?
- 📊 How much of my budget should I allocate to working with creators?
- ❓ What do people expect when they contact me?
Do you create travel content?
Journalists, Bloggers, Content Creators, Influencers, Photographers, YouTubers, and Podcasters. If you work with travel brands or destinations to create travel content, then we want to hear from you!
- 👋 How do I approach travel providers and who do they want to work with?
- 💰 What is fair compensation for my services?
- 👀 Where do I find businesses that might be interested in working with me?
- 🎉 What does a successful campaign look like?
🥸 This survey is completely anonymous to encourage transparent feedback.
It takes 2-5 minutes to complete the survey, and help improve our shared knowledge of the creator economy.
✅ Complete the survey to enter the Prize Draw (over $3000 in prizes!)
Enter for a chance to win from our Prize Draw including one of five US$100 and US$50 Gift Cards, Plaza Premium Lounge Passes, plus tickets to join Travel Massive Asia Conference.
Additionally, we will also raffle 15 Travel Massive Premium memberships (US$149) which includes job ads, community search, and premium company profile.
👉 If you are interested in participating in the giveaway raffle your contact information will be collected separate from your survey to maintain anonymity.
$100 USD Gift Card
2x
Choose from 100+
popular gift cards
$50 USD Gift Card
3x
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Industry partners
❤️ This creator economy study is made possible with the support of Stay22 and our industry partners. Explore what they have to offer here.
Want to catch up on last year's
research? Download the 2025
Creators & Travel Industry Report and watch our webinar
replay to see what we learned last year. This year's study will extend our research and provide additional
insights into the creator economy in travel.
Questions about this
study? Contact our lead researcher, Kateryna
Topol or partnership manager Matthew
Gardiner.
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Travel Massive
Travel Massive members reach more than 750 million consumers every month across web and social media. Our global community connects thousands of the world's leading travel creators, media, brands and startups to create the future of travel, together.
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Stay22
Stay22 provides hassle-free monetization solutions for travel brands and blogs to maximise revenue from traffic. Our AI-powered network automates affiliates conversion across millions of travel and destination pages, creating more revenue for our partners.
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Travel Trends Podcast
The Travel Trends Podcast, hosted by industry veteran Dan Christian, is a leading B2B global travel podcast focused on the future of travel, technology, and consumer behavior. Featuring interviews with industry leaders, startup founders, and tourism boards, it provides actionable insights on travel marketing, AI, and sustainability.
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Travel Media Association of Canada
The Travel Media Association of Canada (TMAC) is a national, not-for-profit organization founded in 1994 that connects travel media professionals, such as writers, photographers, and content creators, with tourism industry representatives across Canada. Its mission is to foster collaboration, support high-quality travel storytelling, and create opportunities through networking, professional development, and events, including conferences and awards that recognize excellence in the field.
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Institute of Travel and Tourism
Established in 1956, the Institute of Travel & Tourism (ITT) is the UK's only membership organisation for travel and tourism professionals, suppliers, and educators across all industry sectors. The ITT aims to raise professional standards, supporting members from students to senior professionals through networking, education, and representation.
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Plaza Premium Lounge
Plaza Premium Lounge is the world’s largest independent airport lounge network, offering a premium experience to all travellers regardless of airline or class. Known for its warm hospitality, elevated dining, and thoughtfully designed spaces, each lounge reflects the local culture through curated food, art, and design. With a focus on comfort and cultural connection, Plaza Premium Lounge enhances every stage of the travel journey, creating a welcoming and memorable experience before departure and beyond.
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Going Places Media
Going Places is an audience-supported show for travellers and creators interested in socially-conscious ways to see the world. Hosted by veteran travel journalist Yulia Denisyuk, the platform curates weekly creator opportunities and publishes interviews, profiles, and reported features on noteworthy people and projects around the globe.
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Trove Tourism Development Advisors
Trove Tourism Development Advisors is the leading marketing, media and strategy agency focused exclusively on tourism destinations. With offices in New York and London, their team blends tourism development expertise with digital and marketing strategies that help destinations discover what makes them “stand out”.
Let's learn how travel creators and the industry can work better together. Take the survey today.
🎉 Enter for a chance to win one of five $100 and $50 Gift cards, Global Plaza Premium Lounge Passes, plus more prizes.