Panel Discussion: Media Engagement Tactics for Travel & Hospitality Industry

Ho Chi Minh City
Tuesday, Apr 23, 2024
16:30
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About this event

Travel Massive Saigon is back on 23 April with an exciting panel discussion on Media Engagement Tactics for Travel & Hospitality Industry.

Our speakers from the HCMC Tourism Department, PR Newswire, Luxperia DMC, What The Pho YouTube channel, and Harper’s Bazaar Vietnam will discuss how to forge effective collaborations between different types of media and tourism businesses and share successful examples of these partnerships.

After the panel, the attendees will have a chance to network with fellow Travel Massive members from various tourism and hospitality sectors, including hotels, tour operators, DMCs, and travel media.

This event is taking place at YUNKA, a new exciting venue in the heart of Saigon, and is co-hosted by PR Newswire who are kindly sponsoring welcome drinks and finger food for our members.

Moderator

Chris Thompson
Director of Business Development | Harper's Bazaar Vietnam

Chris has spent the last 10 years in Ho Chi Minh City following a career in the corporate world in London at companies like Nestle and Pernod Ricard. His first role in Vietnam was Area Director Indochine for Rothschild Estates.

A position as Editor-At-Large for Harper’s Bazaar in 2017 introduced him to the media landscape in Vietnam. Chris was voted Drinks Business Asia Influencer of The Year in 2018 and enjoys sharing his culinary adventures with 12,000 followers on social media and, in addition to his role at Harper’s Bazaar, also consults for hotels and restaurants in Vietnam.

Speakers

Megan Ly
Account Director | PR Newswire Asia

Megan is a communications professional with 8 years of experience in the field. Her journey began as she worked for an independent travel guide covering Vietnam, Cambodia, and Laos. Currently serving as the Account Director at Cision PR Newswire, Megan collaborates closely with various brands (hospitality, technology, FMCG and more) to amplify their voices on the global stage. Through strategic communication, she ensures that their stories resonate with audiences worldwide.

Van Vu
KOL | What The Pho YouTube channel

Van produces Vietnam-related content for the YouTube channel What The Pho. Van Vu was born and raised in Hanoi, Vietnam. At the age of 17, she went to study abroad in the United States and graduated with Marketing and Finance majors. She moved back to Vietnam to pursue her dream of becoming an ambassador of Vietnam who promotes Vietnamese food and culture to international friends.

Lan Le
Co-Founder and Managing Director | Luxperia DMC

Lan brings over a decade of expertise in luxury travel and MICE planning. As Managing Director of Luxperia, he oversees HR, SOPs, R&D, finance, business development, and operations. Passionate about sustainable tourism, he's driven Luxperia to global acclaim.

San Luong
Social Media Marketing Coordinator | HCMC Department of Tourism

San has been the Social Media Coordinator for the Ho Chi Minh City Department of Tourism since 2021. In her role, she oversees and manages administration of visit.hochiminhcity for Destination Marketing and International KOL partnerships to promote Vietnamese cuisine, attractions, festivals, and entertainment.

Agenda

4:30 pm - 5:00 pm - Arrival and networking
5:00 pm - 5:45 pm - Panel discussion
5:45 pm - 6:30 pm - Networking and drinks

Please note that the number of guests is limited so register in advance if you would like to attend.

Disclaimer: By registering for this event you agree to share your contact information with the event co-host PR Newswire.