Travel Brands: strategies for personalization and engagement with your target market

Shanghai
Tuesday, Sep 15, 2015
19:00
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80 attended
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About this event

With the summer drawing to a close, Shanghai Travel Massive’s next event is looking to bring together Shanghai's travel community around a topic critical to all travel companies in China committed to long-term growth: “Travel Brands: strategies for personalization and engagement with your target market.”

To take advantage of the cool Fall weather, the event will be hosted on the beautiful and spacious outdoor terrace at Lapis Thai (weather permitting), located in Eco-City 1788 on Tuesday, September 15th from 7 - 9PM. Tickets are 75 RMB at the door and include one drink and finger food.

This event will feature a panel discussion from three industry experts discussing their experiences and successes in the areas of brand building, digital marketing, customer engagement, sales, and navigation of the always tricky "relationship" building in China.

Panel participants:

Wei Xia: Vice President of New Products and Services at Derbysoft.
Derbysoft is the leading technology provider for management software for hotel meta-search.

Richard Gu: Founder & CEO at e-bizcamp (formerly of Ctrip)
e-bizcamp is a leading digital marketing and consulting firm specializing in content marketing, analytics and digital strategy

Amado Trejo: Director of Sales at Shanghai Business International Travel (SBIT)
SBIT is a market leader in travel management for corporate and MICE travel across China, as well as a leading outbound tour operator.

Our team at Shanghai Travel Massive looks forward to increasing the value of our events and network bring to the travel community, and we hope more topic focused events that concentrate on education, case-studies and real world experience are inline with this mission. As always, we invite your feedback on how we can improve our events and the community as a whole, so feel free to get in touch, and look forward to seeing you September 15th.


👏 Organized by
📍 Event location: Lapis Thai
🗺 1788 Nanjing Xi Lu, 6th floor, Jing an. 南京西路1788号,近华山路,地铁2号线/7号线 静安寺站 (1号口出来过地下通道即到
Shanghai, Jing An