In response to last week's newsletter titled "Is Food Tourism making a comeback?"
Food tourism has always been a part of the travel experience and it's not new.
Since 2015, I have been writing about local and authentic food experiences on Authentic Food Quest, a food and travel website I co-founded at www.authenticfoodquest.com
The goal has always been and continues to be about inspiring people to seek out local food and culinary activities on their travels. We share content about cooking classes, food and wine tours, recipes of emblematic dishes all aimed at helping people experience local culture through food.
Since the pandemic and also keeping with the rise in travel, we've seen an increased consumption in our content. And, when traveling and participating in various culinary activities around the world, we see more people and a higher interest in learning about local foods and drinks.
The key is not to make food tourism a "passing fad." The plat du jour that will be replac...
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I recently built a simple MVP for a community of travel guides to create shared maps where members can mark their long-term locations and temporary travel spots. Meant to help members see who's where and discover potential meetup opportunities when their paths cross. Basically to replace a manual Google My Maps overview +community features. The MVP is at spaces.manyways.app/en
Now I'm eager to expand this concept to other communities or organizations that could benefit from such a tool. I'm looking for pilot customers/users who can help shape the product's development through their feedback and specific use cases.
My question to you all: How have you successfully found and convinced pilot customers for your travel tech products? What approaches worked best in the early stages?
For those who've run successful pilot programs, did you charge for early access or offer it free? How did you structure your feedback collection? Any lessons learned would be incredibly valuable.
Thanks in advance for your insights!
Hi Philip, thanks for inviting me to the MVP and well done on what you've created!
The answer to your question depends on whether your product is a "vitamin" or a "painkiller" (stealing someone else's saying!)
If people need your product to solve a critical problem, then you're a "pain killer" and they will beat down the doors to try it out, and probably pay to be an early customer.
If however your product is more "nice to have" and people can get by without it, then you're in the "vitamin" category and things are much harder.
People will pay for ugly looking "pain killer" products, but a "vitamin" product probably needs to look and feel 10x better to even have a chance.
If you can make organisation only maps (eg restrict by the user's email address) that solves a critical use case (eg compliance, reporting), then you will have stronger chances of early uptake.
That's my 2c!
I've struggled with this greatly. Our products are a bit different but have similar elements. Yours in particular seems to have the "tinder" or whatever requirement where you need users to attract users and I believe that requires capital. I believe paypal started off by paying users $50 to sign up (which was considerably more back then) until they had the critical mass of users necessary for the app to gain traction.
I essentially signed up here with a similar question.
thanks for your thoughts, thats definitely the case for a community vision where you need to attract first users to then attract users :D with this spaces version my idea is more to offer a tool for community leaders or companies instead of attracting users directly...
Our aviation geek product LogMy.World is certainly what @Ian would call a vitamin / nice-to-have. We've had great experience in finding and interacting with pilot customers by having our own thread in a relevant online forum. Actually the thread was started by early users who found us online, and we created an account to join the conversation.
We're still using that thread for giving updates, asking for feedback and listening to complaints & suggestions from a relevant and engaged crowd there (in German - www.vielfliegertreff.de/forum/threads/flugstatistik-tool-logmy-world.152566/).
Our learning curve became a lot steeper by engaging with our potential and existing users compared to when we just thought about how to build LogMy.World by ourselves. Maybe this could be of help for you, too!
If you're keen to look at the MVP you can join a demo space here: spaces.manyways.app/join/u9JlJEpbLuvV6Fz7pZkc if you wanna create your own space, just hit me up.
That link (after signing in) gives me "To get started you need to select a space or wait for approval." I can't see a space to join.
sorry pasted completly wrong link please try again spaces.manyways.app/join/u9JlJEpbLuvV6Fz7pZkc 🙏
The functionality is pretty basic right now.
Search and filters to find locations on specific datest will be added and there could be an import to not only show users but also locations from data you already have like events or offices. Also notifications that give users an update when there are new locations added around them could be an option.
But the idea is to keep it flexible for different use cases for each space.