In our journey towards a more sustainable world, “impact travel” solutions can provide travellers with experiences that positively mark the destinations they visit.
However, there are a few considerations that are crucial to a major breakthrough in impact travel:
1. The paradox that “going mainstream” is not sustainable by its very nature (e.g. mass tourism)
2. Protecting the authentic essence and brand value of “impact travel” so it doesn’t become another marketing tagline
3. Moving beyond simple KPIs to ensure we make a measurable, positive change in the real lives of people
Do you think "impact travel" is feasible for the tourism industry to achieve at a wider scale? What other challenges does impact travel face to become a significant force and transform people's lives and society? Appreciate your feedback!
PS: If you are interested in this topic, we invite you to join the TravaPowa impact travel community (follow the links in my profile).
Comments
Hey everyone,
We're building a community of people who want to change the travel industry in favour of more meaningful and impactful practices:
A community of impact trailblazers ⚡️🧞♀️
A platform for responsible travellers & professionals 🌄
Inner Development Goals Travel Hub 🧘🫂🌱♻️
Why are we called "TravaPowa?" Moving from the 60's Power of Flowers “flowa powa” of Hippies, to the Power of Travel "trava powa” of NextGen change makers. Got it 🙂!
We are gearing up to welcome and promote the most innovative, meaningful and impactful projects interested in co-creating a better travel sector.
We are sparking a movement to boost the social and environmental transition by unlocking the values embedded in any adventure. We look for innovative and meaningful ways to get to know the world by combining beneficial social impacts with minimal undesirable environmental impacts.
In the meantime, we organise webinars, trainings, brainstorms and other in-formative events to engage both travellers and tourism professionals.
We also coordinate the Inner Development Goals (IDG) travel & tourism hub at travapowa.eu/idg/
We really are chatterboxes. Give us a shout if there is a topic you are interested in developing together.
Cheers,
Eugenio
I am looking forward to learning more about this community and its activities. Sustainable & responsible & slow travel is a crucial topic these days. I believe these initiatives should be supported and become a practical tool for travel industry professionals and travelers. Keep on.
thank you Monica for your support, curiosity and opening of visions. This is the right mindset to accelerate the transition of the tourism sector and co-create new forms of travel.
Stay in touch for the next updates!
this is so amazing. and right up our street here at hero holidays .. where do we go from here..
lorraine @heroholidays.co.za
Thanks Lorraine! The more we take that street, the greater our impact will be! Looking forward to connect